Privacy Policy – LAC BIKE

At LAC BIKE, we value your trust and are committed to protecting your personal data. This policy explains how we collect, use, and protect the information you provide us.

1. Data Controller

• Entity: LAC BIKE / Corresponding legal representative.

• Activity: Active ecotourism on electric bikes in the Lozoya Valley and other routes (Camino de Santiago, guided experiences, free rental, etc.).

• Contact: [experience@lacbike.es / 670 20 21 58].

2. Data we collect

• We may collect the following data when you interact with us:

• Identifying data: name, surname, ID number/foreign ID number, date of birth.

• Contact details: email, telephone number, address.

• Reservation details: date of activity, type of service, number of participants.

• Payment data: managed through a secure gateway (LAC BIKE does not store card numbers).

• Images: photos and videos of activities, always with express consent.

3. Purpose of processing

• The data is used to:

• Manage reservations and participation in our routes and experiences.

• Communicate with you before, during, and after the activity.

• Comply with legal and insurance obligations (civil liability and accidents).

• Send information about activities, news, or promotions (only if you have given your consent).

• Produce digital photo reports (if you expressly agree to this).

4. Legitimacy

• The processing is based on:

• Execution of contract: managing your reservation and participation.

• Express consent: sending commercial communications or publishing images.

• Legal compliance: tax obligations, insurance, and active tourism regulations.

5. Data retention

• The data will be retained for the duration of the contractual relationship and for the time necessary to comply with legal obligations.

• Data for marketing purposes will be stored until you withdraw your consent.

• Images will be deleted or securely archived if you withdraw your authorization.

6. Data transfer

• No data will be transferred to third parties except in the following cases:

• Insurance companies: for accident and civil liability coverage.

• Local partner suppliers (accommodation, transportation) when essential to provide the service.

• Legal obligations: administrative, tax, or judicial authorities.

7. User rights

• You may exercise the following rights at any time:

• Access: to know what data we process.

• Rectification: to modify inaccurate data.

• Deletion: to request the deletion of your data when it is no longer necessary.

• Opposition: to refuse the use of your data for commercial purposes.

• Restriction and portability: in the cases provided for by law.

To exercise these rights, please write to us at [contact email] indicating your identity.

8. Information security

At LAC BIKE, we apply technical and organizational measures to protect your data from unauthorized access, loss, or misuse. The digital systems we use (website, CRM, payment platforms) comply with current regulations.

9. Image policy

• During our routes, we take photographs and make video recordings.

• These will only be used for promotional purposes (website, social media, corporate material) if you have given your explicit consent.

• You can withdraw this consent at any time by writing to us.

10. Changes to the policy

LAC BIKE may update this policy to adapt it to regulatory or service changes. The current version will always be available on our website.